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Karen Schrowang, owner of LaV Beauty, and Makeup Artist for nearly 20 years, lives in the picturesque Hudson Valley. She is a lifelong artist and designer with a passion for creativity and beauty. 

Karen’s makeup artistry highlights and draws focus to each woman's best features using the appropriate LaV products. Each personalized look is created by Karen Schrowang, featuring LaV Cosmetics.

Begin with LaV Beauty for your bridal transformation. Whether you desire a natural glow or a more glamorous touch, LaV delivers your perfect look for your Wedding Day. Watch as your ideal bridal look unfolds at your Makeup Rehearsal. LaV travels to you on your Wedding Day for on-site makeup application featuring exclusive LaV products. These professional services combine with a custom-made Bridal Touch-Up Kit, just for you!

Karen's experience with photographers and stylists will ease your mind and reveal your true beauty! View the Gallery and C'est LaV pages to see our style of artistry and client testimonials.

LaV is an exclusive brand of cosmetics featuring a full line of makeup and specialty skincare products for your face and body.

LaV is makeup that reflects the timeless classics as well as new, trend setting color launches, elegant packaging, and user friendly products. LaV Makeup & Skincare are allergy tested. Select products are hypo-allergenic, opthamologist tested and fragrance free.

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